Video Marketing Lessons

How To Make, Upload and Host a PDF File on your Blog


We are often helping people get going with the marketing of their book. One of the first steps is publishing a small pdf chapter, or tips list or maybe a resource list for your readers. You can start distributing your content and getting it out there.

This video lays out how to make a simple tips sheet and host it on your blog so readers can download it.

Steps include:
  1. Make a list of helpful tips in MS Word or some word processing program
  2. Save it as a PDF
  3. Extract the cover page and save it as a jpg for making your thumbnail
  4. Make a thumbnail graphic for the blog in Photo shop or Paintbrush Size should be about 3 inches at 72 dpi
  5. Host your Tips sheet in Google Docs
  6. Set the share option for the public, copy the link for use in your blog
  7. Go back to your blog, add an picture widget to the side of your blog
  8. Link this image to the pdf in your Google Docs using the share link
  9. Test the link

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Lesson: Enhancing a Video Using Your Blog

 Video lesson on setting up a page on your blog to enhance  and add to a video, all the samples for this lesson are below.

 Information on Invasive Species and Beetle Ranching Video for NPA-TV's Digest show on Beetle Ranching and the efforts to control Purple Loosestrife with Neponset River Watershed Association and the Mass State DCR. We start with Kate T and the other volunteers digging up and replanting Purple Loosestrife plants and preparing a base for raising the Galerucella Beetle. Part of the Wetland Restoration project for controlling the Purple Loosestrife plant, run by the Neponset River Watershed Association, NepRWA.

Invasive Species, Article from Wikipedia
Invasive species, also called invasive exotics or simply exotics, is a nomenclature term and categorization phrase used for flora and fauna, and for specific restoration-preservation processes in native habitats, with several definitions.

• The first definition, the most used, applies to introduced species (also called "non-indigenous" or "non-native") that adversely affect the habitats and bioregions they invade economically, environmentally, and/or ecologically. Such invasive species may be either plants or animals and may disrupt by dominating a region, wilderness areas, particular habitats, or wildland-urban interface land from loss of natural controls (such as predators or herbivores).

• The second definition includes the first, but broadens the boundaries to include indigenous or native species, with the non-native ones, that disrupt by a dominant colonization of a particular habitat or wildlands area from loss of natural controls (i.e.: predators or herbivores). Deer are an example, considered to be overpopulating their native zones and adjacent suburban gardens, by some in the Northeastern and Pacific Coast regions of the United States.

To read further about invasive species please read the article on Wikipedia

Photos from the first day of digging up Purple Loosestrife plants
Participants separating rootballs that they have dug up.

Pulling apart and removing soil from Purple Loosestrife root balls

Mixing the soil and potting mix for the root ball pots

Potting soil mixing bins

Resources on Invasive Species

Beetle Ranching with NEPRWA

Invasive Species, US Department of Agriculture

What is In My State, IS Department of Agriculture

What is an Invasive Species?

Wikipedia/Invasive Species, A good introduciton

Reference Book (Amazon Affiliate Link)

Tracks and Sign of Insects and Other Invertebrates: A Guide to North American Species
by Noah Charney 


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